http://hometestingblog.testcountry.com/?p=9771
This pink breast cancer ribbon is quite possibly one of the most easily recognized symbols in today's society. Without any words or context, the ribbon is understood to represent hope and support for victims past and present of breast cancer. This symbol has taken on various forms, from a plain ribbon pinned onto a jacket, to jewellery, to travel mugs, to bumper stickers. By simply typing in "pink breast cancer ribbon" in a google search, an endless list of options will present itself.
To my knowledge, when products that have been branded with the pink ribbon are sold, a certain percentage of the sale will go towards a cancer research foundation. For example, when I was working at a Suzy Shier location, we sold pink mittens with the ribbon embroidered on, and 10% of the proceeds went to the Canadian Cancer Society.
On the one hand, I think that the donations are an excellent resource for the Canadian Cancer Society and that it is very generous of the retail stores to donate proceeds in light of today's economy. That being said, when the pink ribbon is emblazoned on absolutely everything, I think it becomes more of a trend than a supportive gesture. This absolutely does not mean to say that I do not support the charity, I just feel that it somewhat takes away from the gesture when someone puts the pink breast cancer ribbon on their car because its "cute". I think breast cancer survivors are completely deserving of support, admiration, and respect for what they have undergone, and I hope that when people see this pink ribbon that they remember that, and not the last cute pink ribbon t-shirt they saw.